So You Want to Start a Business: Marketing

This is the third workshop of a three-part series that can be taken separately or in tandem. This 3-hour course is for small business start-up information on the topic of Marketing. The workshop covers the process and how-to's needed to conduct your own market research and answer questions about whether your product or service is viable within your community. The class also provides an outline and covers the elements of developing your own successful marketing plan.